June 20th, 2013
In furtherance of its resolve to provide further convenience to its customers, Guaranty Trust Bank (Ghana) Limited has introduced three additional e-banking products as part of its bouquet of electronic banking solutions aimed at both corporate and individual clients.
The first product, GTPay, is an integrated and secure online gateway or platform to enable corporate clients such as hotels, airlines, churches, educational institutions, supermarkets etc accept payments on their websites. It is an internet-based solution that enables online payments using local as well as international cards such as MasterCard and VISA.
With this product, corporate customers can accept and receive payments for their services through their website from their own customers from anywhere in the world. One key benefit of GTPay is that all transaction amounts are deducted from the user’s card instantly while the merchant’s account is credited immediately as well.
Other benefits include the provision of convenient alternative payment channel to customers through a company’s or institution’s website, international acceptability, global reach, reduced costs, increased sales and promotion of cashless transactions in the economy.
The second product, the Trade Tracker, is a customer-driven product that allows individual and corporate clients to follow and monitor the processing of their trade transactions (Letters of Credit, Bills for Collection etc) with the Bank. With this platform, customers can submit and review or amend an uploaded documentation (e.g. LC) after receiving a secure link to access the platform. Upon submission of the information, customers will then receive notification from the bank on the status of their transaction via emails without having to visit the bank.
The application is user-friendly and could be accessed through a secured internet protocol developed by GTBank. It is an innovative product expected to improve turnaround time as it seeks to revamp the records process to track the progress of trade finance transactions by customers and in-house users.
The third product, Return Cheque Notification system, is an interactive platform that forwards notifications to customers in the form of an email and SMS immediately an inward cheque is returned from a third party Bank. To make the notification relevant and useful, the cheque number, amount stated on it and the bank from which the cheque was issued are all captured in the message.
This product is aimed at reducing the turnaround time for the processing and notification of cheque transactions with GTBank’s customers. The ultimate goal of this product is to cut out the need for a customer to call or visit the bank just to be informed of the state of their clearing cheque transaction(s).
Meanwhile, GTBank has completed its GH-Link ATM interoperability project led by GhIPPS to enable all its electronic terminals nationwide to accept other banks’ ATM cards as a way of facilitating business transactions and deepening the process of creating cashless society in the country.
The Managing Director of Guaranty Trust Bank (Ghana) Limited, Mr. Lekan Sanusi commenting on the introduction of the new e-banking products in his office earlier in the week explained that at the core of the Bank’s values is the provision of convenient business solutions to all customers, and as such, new and exciting alternatives are constantly being offered to make the lives of customers easy.
In the case of GTPay, he further explained that, “GTBank recognizes the large number of customers out there with various requirements for easy and convenient payments collection means over the web. We also recognize major modern businesses as potential beneficiaries of payments online who would want the most secured, reliable, convenient and user friendly interfaces for such payments; and this is where we come in”.
“For the Return Cheque Notification and Trade Tracker systems, we are again guided by our principle of putting the customer in control of their transactions and processing”, he added. These additions to the bouquet of its electronic banking products and services come as testament to GTBank’s quest and success in offering convenient alternatives and the utmost satisfaction for customers when it comes to e-banking reliability.
During its relatively brief years of operation in the country, it has established itself as a pacesetter and role model when it comes to the provision of superior services in the banking industry. It has been recently named in a KPMG Africa-wide customer satisfaction survey report released in April 2013 as the “Most Customer-focused Bank” in Ghana.
The Bank presently operates from 24 branches spread across six regions in the country with advanced plans of covering the entire nation.